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The Basics Of Franchising: Starting a Successful Business

The idea of owning a business is a thought that will have crossed everyone’s mind at one point or another. The potential to operate and manage your own organisation, while exciting, can be rather daunting. However, the franchise business model is the perfect solution to follow your entrepreneurial dreams with less risk involved. 

This guide aims to provide an introduction to franchising, understanding how it works and why you may consider franchising

What is Franchising? 

Franchising is a business model where the creator of a valuable business idea (the franchisor) will sell the rights to use their name and idea to an individual (the franchisee). As such, the franchisee can use the franchisors’ pre-existing reputation and recognition to improve their own awareness within the industry they reside in. 


When a franchisee invests in a franchise, they’re essentially buying into a tried-and-tested business model. This means they don’t have to start from square one, meticulously figuring out every nuance of running a successful venture. Instead, they gain access to a comprehensive set of well-tested guidelines, procedures, and strategies provided by the franchisor.

Why Franchising? 

Effectively, franchising eliminates the concerns of any start up business owner. You no longer have to consider braving the intimidating nature of testing different strategies to no avail. You will already have access to a successful business model that almost guarantees your business success. Aside from reaping the success of buying into a franchise, there are a surplus of advantages in store for your business:

  • The franchisee will gain access to operational guidance from existing proven professionals within the industry.
  • Reduced risk of failure.
  • Participate in ongoing training programmes held by the franchisor. 
  • Access to a pre-established brand and customer base.
  • Product innovation 
  • Research and Development 

With this robust support system, franchisees can adeptly navigate the hurdles of launching and expanding their business, all while benefiting from the expertise of seasoned professionals.

Within the multitude of business models, the franchise model stands distinct. As the financial landscape of franchise operations requires a nuanced approach, seeking guidance from a specialised accountant becomes not just advantageous but essential to navigate the complexities. 

Here at EKW Group, we specialise in decoding the complexities of franchise accounting, offering tailored expertise to ensure your financial strategies align seamlessly with the dynamics of the franchise model. Our team is dedicated to empowering your success by providing insights, compliance expertise, and strategic financial planning specific to the franchise framework. Discover the invaluable support of a franchise-specialist accountant – explore our comprehensive suite of services at EKW Group and elevate your franchise venture to new heights.

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